Rooted in progress: What’s new in your digital forest?

Just as a sapling needs the right soil and sunlight to thrive, we believe your experience with EcoTree should feel natural, transparent, and rewarding. Over the past year, we’ve been busy "pruning" our digital space and planting new features to help you feel closer to your trees than ever before.

From the first time you name a tree to the moment you track its value, here is how your EcoTree account has evolved into a true digital forest.

Coming soon: 

• Heartfelt context: We are currently crafting enhanced information cards for the trees you’ve received as gifts. Soon, you’ll have even more beautiful stories to read about the trees someone chose specifically for you.

A Fresh perspective on your forest

We’ve completed a full account redesign, creating a home for your trees that is as intuitive as a walk in the woods. Whether you’re a long-time forest owner or just starting your journey, navigating your impact is now simpler and more visually inspiring.

• Spot the newcomers: Noticed a bright green "Newest Trees" tag? We added this so you can immediately welcome the latest additions to your collection without having to search.

• The big picture: Explore your impact through our Map, List, and Card views. Whether you want to see the exact GPS coordinates of your oak or a sleek overview of your entire grove, the choice is yours.

Transparency you can see (and value)

Part of our educational mission is showing you how sustainable forestry works. It’s not just about planting; it’s about the lifecycle of the wood.

• Visualising the future: Your account now features a tree cut design. These aren't just icons; they help you visualise how your trees will be managed and eventually harvested, connecting you to the real-world cycle of your forest.

• Growth in numbers: Curious about the tangible impact? We’ve added return on investment (ROI) directly to your tree details. Now, you can track the steady growth of your investment alongside the growth of the canopy.

The joy of giving

A tree is one of the most meaningful gifts one can give. We’ve refined the "My Gifts" section to make managing these special gestures easier.

• A Personal Touch: Don't forget, you can still name your trees! Giving your tree a name is the first step in a lifelong bond with the forest.

We hope these updates make your EcoTree experience even more enjoyable. And don’t worry, we’re not stopping here. Every improvement is designed with you in mind, to make managing your trees easy, informative and rewarding.