Why clients choose EcoTree

Discover why clients choose us as their trusted partner in nature-based solutions.

How we help businesses create nature-based impact

Join the companies investing in real climate solutions and learn how EcoTree’s nature-based approach delivers results for business and biodiversity. See more video testimonials.

EcoTree Team

Recognition and certifications

We are B Corp certified

We became a B Corporation in 2021 in recognition of our corporate mission, consistent impact on the environment, ecological action and transparent governance. We are in the world’s top 5% of B Corps in the ‘Environment’ category and continue to lead and support our communities, employees and customers.

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Financial authorities

EcoTree was the first company to receive approval from the Autorité des Marchés Financiers (AMF) as an ‘intermediary in miscellaneous assets’ for our forest investment model. Regulated under French law, we are also supervised by the Danish Financial Supervisory Authority (Finanstilsynet).

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Global recognition

EcoTree’s approach to responsible forestry and climate action has been widely recognised across Europe. In 2021, we were named a Best For The World™ B Corp in the Environment category, ranking in the top 5% globally for environmental performance. We’ve also received the Environment Award at France’s Tech for Good Awards 2020, the People’s Choice Award at the Danish SDG Tech Awards, and the Mastercard Lighthouse MASSIV Award in 2022 for scalable climate impact. Our model continues to earn regional and national awards aligned with local sustainability goals.

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Bureau Veritas

We developed our own carbon methodology to calculate the amount of carbon your trees sequester. Verified by Bureau Veritas, an internationally recognised organisation, it means you can accurately measure the impact your company’s actions have on the environment. You can then share that data with your team and stakeholders.

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FSC / PEFC

At EcoTree, we manage our forests sustainably, going beyond PEFC and FSC® certification standards. We adopt a Close to Nature approach, favouring mixed, uneven-aged species forests with continuous cover and without clear-cutting. This ensures lasting biodiversity, ecosystem resilience, and responsible forest management.

EcoTree

Awards

Awards

We have been fortunate to receive several awards recognising the global impact of our work. Amongst others, we have been mentioned as one of the world's best in the B Corp's Environmental category multiple years in a row. We won the Mastercard Lighthouse start-up awards at Slush in Finland in 2022.
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Client success stories

United B: Addressing residual emissions

After taking steps to minimise its carbon footprint, United B is now tackling its residual scope 1 and 2 emissions, around 5,900 tonnes of CO₂ equivalent, via a carbon removal initiative. The carbon credits are verified by Bureau Veritas and stem from French forestry projects that use a continuous-cover method tailored to diverse, mixed-species forestry.

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Stadtwerke Karlsruhe: restoring a wetland

Since January 2024, Stadtwerke Karlsruhe has been working with EcoTree to restore a 7-hectare wetland in the Pfälzerwald nature reserve, an ecologically important Natura 2000 site in Rhineland-Palatinate, Germany. This partnership reflects the company’s strong commitment to sustainability and safeguarding essential water resources. By supporting the renaturation of this degraded wetland, Stadtwerke Karlsruhe is actively investing in climate protection, biodiversity, and the long-term resilience of a vital natural habitat.

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Origins: Building customer loyalty through regional reforestation

For more than a decade, Origins has joined forces with global partners to advance tree planting efforts around the world, with over 2.3 million trees pledged, planted, and cared for since 2009. To extend this mission closer to home, Origins Nordic teamed up with EcoTree to create local environmental impact. Since 2021, the brand has supported the planting and upkeep of over 11,000 trees in France and Denmark, engaging customers through both in-store and digital initiatives.

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Experts in the field

Our job doesn't end once your trees are planted. We continue to manage, monitor and adapt our work to ensure the resilience of healthy and long-lasting ecosystems. Meet the people behind the trees, our dedicated and passionate forest team.
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Louise

Biodiversity Coordinator aligning conservation goals with EcoTree's forestry work.
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Arnaud

Field forester and R&D lead driving innovation in EcoTree’s forest management.
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Vianney B.

Forester managing and maintaining EcoTree's forests sustainabily in Brittany, France.
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Gauthier

Manages forest projects in France & Denmark, ensuring impact and operations align.
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Pierre-François

Product Director shaping EcoTree’s forestry offer and strategic vision.
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Julia

Project developer and manager of forest and peatland projects in Germany.
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Clément

Forester applying EcoTree's close-to-nature methods to our forestry projects in xx, France.
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Vianney R.

Forest Director overseeing all EcoTree's forestry projects and efforts.
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EcoTree in the media

Explore what the press is saying about EcoTree, our partners, collaborations and our projects.

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Your action supports the UN’s Sustainable Development Goals

We are experts in sustainable forest management. The trees you buy in our forests sequester carbon and help slow the erosion of biodiversity. When you buy EcoTree trees, you actively contribute to achieving the UN’s Sustainable Development Goals and fighting climate change.

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FAQ

How do EcoTree’s projects support CSRD, ESRS, SBTi, and net-zero targets?

EcoTree’s nature-based projects help companies meet key sustainability reporting and climate action requirements under the Corporate Sustainability Reporting Directive (CSRD) and the European Sustainability Reporting Standards (ESRS), specifically:

- E1 (Climate change) through measurable carbon removal,
- E3 (Water and marine resources) via wetland restoration, and
- E4 (Biodiversity and ecosystems) through long-term forest and habitat stewardship.

Our verified carbon projects can also support companies aligned with the Science-Based Targets initiative (SBTi) by addressing residual emissions in line with net-zero goals. While carbon removal should complement deep emissions reductions, our projects offer a transparent, nature-positive pathway to addressing remaining Scope 1, 2, and, in some cases, Scope 3 emissions.
We work closely with clients to ensure alignment with evolving regulatory and voluntary standards and to provide clear documentation for sustainability disclosures.

How is transparency and traceability ensured?

Every tree and carbon credit is fully traceable through a secure client platform, where users can view GPS coordinates, download certificates, and follow the audit status of their credits. Our carbon accounting methods are independently audited at regular intervals to ensure accuracy.

In addition to carbon traceability, we monitor biodiversity through structured field assessments. Our teams track key indicators such as species diversity, habitat quality, and ecosystem health, ensuring each project supports long-term ecological resilience alongside climate goals.

How are EcoTree’s carbon credits independently verified?

EcoTree’s carbon credits are verified by respected third-party organisations to ensure they meet strict environmental and methodological standards. We collaborate with Bureau Veritas in France and Denmark, as well as MoorFutures in Germany and Belgium, and adhere to the Woodland Carbon Code in the UK. These bodies assess project design, additionality, and long-term impact to guarantee the credibility of each credit.

You can explore the full scope of our carbon removal initiatives on our carbon page. Our carbon experts have also written a white paper designed to help organisations ask the right questions before committing to a carbon strategy, an essential step in building a credible and effective climate plan.

In what ways do EcoTree’s projects align with the UN SDGs?

Our initiatives contribute directly to multiple SDGs by: restoring forests, preserving biodiversity, and supporting local economies. These include Water Management (SDG 6), Decent Work (SDG 8), Responsible Consumption (SDG 12), Climate Action (SDG 13), Life on Land (SDG 15), and Partnerships for the Goals (SDG 17).

Which businesses have chosen to work with EcoTree?

A wide range of organisations, from SMEs to international companies, like United B, partner with EcoTree to address their residual emissions and support nature-based climate solutions.

We work closely with each partner to identify projects that align with their sustainability goals and company values, whether that's forest- or peatland-based carbon removal, wetland restoration, reforestation, or afforestation. These collaborations are built on shared commitments to measurable impact, ecological integrity, and transparent reporting.

Discover a selection of client success stories and project outcomes here.

How does EcoTree engage local biodiversity and forestry expertise?

EcoTree’s projects are led by a multidisciplinary in-house team of biodiversity specialists, forest engineers, and ecological data experts. The majority of our team works directly in the field, designing, implementing, and monitoring projects to ensure they deliver a meaningful and measurable impact. Meet the team that brings our projects to life.

From selecting the right species mix to assessing habitat quality and soil health, our experts take a science-based approach to forest and ecosystem restoration. This hands-on approach enables us to adapt to local conditions, track long-term results, and ensure that each project makes a meaningful contribution to biodiversity, carbon removal, and climate resilience.

Has EcoTree been featured in media or global platforms?

EcoTree’s model has earned recognition both across Europe and at an international level for its innovation in nature-based climate solutions and responsible forest management.

We’ve been featured in a variety of respected media outlets, including FranceTV and M6 in France, TV2 in Denmark, Les Echos (France), and Børsen (Denmark), as well as on international platforms like the World Economic Forum. These appearances reflect growing interest in practical, science-backed solutions that combine carbon removal with biodiversity and ecosystem restoration.

In addition, our work has been recognised through local awards and distinctions tailored to national sustainability frameworks. Discover what the media says about EcoTree.

What recognition has EcoTree received locally and internationally?

EcoTree’s commitment to responsible forest management and nature-based climate solutions has earned recognition across Europe and beyond. In 2021, we were named a Best For The World™ B Corp in the Environment category, placing us among the top 5% of B Corporations globally for environmental impact. We received the Environment Award at France’s Tech for Good Awards 2020, and were honoured with the People’s Choice Award at the Danish SDG Tech Awards 2020. In 2022, EcoTree was also named the winner of the Mastercard Lighthouse MASSIV Award at Slush in Helsinki, recognising the scalability and impact of our solution across Europe. In addition, our work has been acknowledged through national and regional sustainability awards, tailored to local forestry and climate priorities.

Get in touch with us

Our in-house experts are ready to help you find the right ecosystem restoration project aligned with your company's sustainability goals.

Contact us