How does it work?

Who is EcoTree?

EcoTree is a company duly registered by the financial authorities in France (AMF) with offices in Paris, Brest and Copenhagen. We are passionate about forestry and our goal is to make it mainstream to become a tree owner and take part in a sustainable development of forests in Europe. Learn more about us

EcoTree is specialized in sustainable forestry management. We make it possible for everybody to become tree owners. But how is it possible to have thousands of different owners on the same piece of land?

Here is how it works

EcoTree’s structure is based on the French surface property law, created back in 1855. This law enabled French wine producers to sell the vines (the plants), while maintaining ownership of their land.

Vive la France!

This legal distinction of ownership is beautiful when put in the context of forestry because it enables everybody to take part in the tree planting adventure for an entry price as low as €15. When you purchase a tree, the landowner retains the ownership of the ground, while you become the owner of the tree planted in the ground.

“Every customer is both the owner of a tree and has a share of the surface right. As such, each customer benefits from a share of the proceeds from the logging of mature trees in that given forest. So while you own a particular tree in the forest, your financial return is diversified over the whole forest.”

Erwan Le Méné - President

How is EcoTree structured?

EcoTree democratizes and digitalizes forestry. We provide access for everyone to become forest owners through our platform. Our forestry group (or a third party landowner) owns the land, on which the trees are made available for you to buy on our platform.

Questions you might be asking yourself

We are registered as an intermediary in miscellaneous goods (in French: "Intermédiaire en biens divers") by the French financial authorities (AMF) and our forests are certified by external forestry experts. To further ensure full integrity, we have established an ethical committee of people with diverse backgrounds. You can read more about EcoTree's ethical committee.
As writer and climate activist George Monbiot wisely has expressed, the human detachment from nature is one of the great threats to nature. EcoTree is about reconnecting people to nature. While there are many great philanthropic offers on the market that allow you to donate and support tree-planting somewhere in the world, becoming the owner of nature gets you involved for the long-term. The biologist Garret Hardin has further underscored the importance of ownership in his work “the tragedy of the common”. As a forest owner with EcoTree, you will have new reasons to stay engaged and connected with nature. Hopefully, you will acquire new knowledge about tree species, biodiversity, and forestry too.
EcoTree applies a sustainable forestry management approach known as 'close to nature'. The goal is to ensure good conditions for biodiversity and the habitat of animals in the forest, while also creating a high quality sustainable raw material: wood. This we do by having mixed tree species in the forest and multiple age groups of trees. We use no chemicals in our forests and have multiple biodiversity projects under way in and near our current forests. Such projects can be the restoration of a wetland area or the creation of favourable conditions for bees. Our forest management is certified, and we have external forestry expert that monitor our work (from the Expert Forestiers de France).
EcoTree is based on a model in which you don’t just finance the planting of the trees but also assure the financing of sustainable forest management for the trees.
The expected annual return of your investment reflects the average growth rate of a tree, which is 2% per year. This estimate has been approved by the French national financial authorities (AMF). Like a good bottle of wine might accumulate financial value over time, a tree does the same. In the case with the tree, you cut the tree at maturity and sell the wood as a sustainable raw material that can be used in the construction of buildings, furniture, and much more. All the revenue generated from the sale of the wood is then returned to the one that financed the planting and/or maintenance of the tree in the first place.
EcoTree is a fully integrated sustainable forestry company. We own land (or set up a contractual relationship with third party landowners) manage forests, and provide the platform in which our clients can purchase trees and become tree-owner. This enables us to ensure a high level of control and quality of our activities. We provide full traceability of our activities to our customers. We supply the geolocalisation of your trees, forest overview, news, drone videos, forest management reports and much more so that you can follow the growth and management of your trees.
It does seem counterintuitive to many people why you would ever want to cut the trees. Isn’t it better just to leave them in the forest? Cutting trees doesn’t have to equate to destroying a forest. It is merely a way to assist the work of nature. A forester is passionate about the forest and therefore he wants by all means to take good care of it. He cautiously selects the trees that are mature and ready to be cut. He renews the forest to make space for new young trees. He also cuts some trees with the aim of creating favourable conditions for others. A sustainable forestry management plan supports biological diversity and enriches the life and well-being of the forest (and its stakeholders: e.g. frogs, insects, birds, deer, plants etc.). The forest (or at least the one you’d like to go for a walk in) is a result of the combined work done by the forester and nature. Of course this is only the case if you apply sustainable forest management. And that is why we never do clear-cuts of entire forest areas.

We stay close to nature and interfere just enough to keep the forest healthy and abundant with life. When trees are cut, we can maintain a continuous and efficient CO2 sequestration by planting new young trees. And at the same time, we use the wood material produced from the cuts and sell it as a sustainable raw material to construct houses or furniture.

At EcoTree, we plant three new trees every time one of your trees is cut . Would you like to know more about the forest and our sustainable forest management? Check out our blog articles on the topic.

Do you have other questions?

Contact us

Risks and precautions

Risks & Explanation
Total capital loss
As is the case of any investment, there is a risk of total loss of capital. It is a legal obligation to specify this.
Insolvency / Bankruptcy
Should EcoTree cease to exist, there is no denying things would get more complicated. It is important, however, to stress that you remain the owner of your trees, whatever the financial situation of EcoTree might be. Moreover, in the context of collective procedure, the liquidator is mandated by the commissioner judge to preserve all of your rights and therefore the maintenance and management of the forest areas. <br> That being said we have absolutely no intention of going under. New institutional investors have recently joined EcoTree, which will fuel future activities, and guarantee the continued healthy development of EcoTree
Lack of liquidity
Planting and owning a tree is a long-term investment. We cut the trees when they are mature, which in most cases means in several decades.
There can be a loss of purchasing power in the case of a general and lasting increase in prices. It's important to note, however, that this would also mean that the expected gain would also increase as the price of wood would also rise.
The price of wood
The price of wood may increase or decrease in the future. Looking at historical data we can confirm that there has been a steady increase in wood prices. Since 2004 the average yearly increase has been 2%. Wood is a highly sustainable raw material. It is the material of the future!
Natural hazards
It is difficult to anticipate and prevent natural hazards and risks, even with a sustainable forestry management plan in place. Our forests are all insured.
Currently there is no tax on the capital gains from the proceeds of cutting your trees. However tax rules can change and even apply retroactively. It is important to consult with your financial & legal advisors concerning any legal and regulatory changes. We will inform our customers should any such changes occur. For our non-French customers, we advise that you check the fiscal rules in your country.

If you would like to know more about EcoTree you are more than welcome to read our Notice of Information or to visit our FAQ